Toronto · Product · Growth · Visual Design

Renee Ng

Product designer building emotionally engaging consumer apps from 0→1.

0→1 product 253.4K organic views $0 ad spend
Hunny mobile app showing its child companion experience Featured 0→1 product Hunny Parent-child connection app Founder · Product Design · Growth
253.4K
organic views · $0 ad spend
0 → submission
concept to App Store review
View case study →
Featured next Hunny · Product / App

03

Work

UX/UI + Research

Event discovery website preview Website 01 · Student project Event Discovery Website A desktop flow for discovering, saving, and revisiting workshops.
Focus Information architecture, discovery flows, favourites Output Desktop prototype and interface system
OG Transparency Hub preview Website 02 · U of T team project OG Transparency Hub A research-led dashboard showing students how university fees are allocated.

Challenge

Make tuition allocation easier for students to understand.

Conducted surveys, user interviews, and primary and secondary research with a student team. Findings were synthesized into user needs and translated into a browsable tuition breakdown and term-comparison concept.

  • Surveys
  • User interviews
  • Needs statements
  • Prototyping

01

Featured work

Featured Product

Dental appointment app preview App 02 · Student project Dental Appointment App A mobile booking flow covering registration, appointments, reminders, and account settings.
  • User flows
  • Mobile prototype
  • Booking UX

02

Growth case study

Content that earns attention.

Research-led content testing grew Hunny from zero to 1,070 targeted followers and generated 253.4K organic views in one month.

1,070
organic followers
253.4K
organic views in 30 days
$0
advertising spend
Archived Instagram insight showing 69.5 thousand views and 327 likes on an original Hunny post
01 · First signal

69.5K views · 327 likes

After typical posts received roughly two likes, a research-informed post became the account's first major breakthrough.

Archived Instagram insight showing 125 thousand views, 2,057 likes, and 1,547 sends on an original Hunny post
02 · Refined repeat

125K views · 2,057 likes · 1,547 sends

Three weeks later, the refined strategy produced a second, stronger result with high sharing behaviour.

Results shown are from archived Instagram Insights. The campaign account is no longer publicly accessible following an enforcement action affecting an associated account.

Methodology

How I built the growth system

01 · Mine

Build the research library

Collected high-performing videos from the same niche in a structured spreadsheet instead of relying on vague trend watching.

02 · Decode

Map emotional drivers

Analyzed hooks through emotions such as fear, hope, envy, relief, and aspiration, then identified repeatable patterns.

03 · Create

Translate, don't copy

Combined proven hook structures with original illustration and storytelling tailored to the values of potential app users.

04 · Learn

Use performance as feedback

Compared reach and sharing behaviour, refined creative hypotheses, and planned cross-platform distribution across Instagram and TikTok.

04

Work

Graphic Design + Illustration

Playful character illustration for a projects coordinator role Children's Book Illustration
Colourful children's book scene with a young maker surrounded by imaginative creatures and craft materials
Storybook SceneChildren's Book Illustration
Whimsical mushroom character illustration for a projects coordinator role
Projects CoordinatorCharacter Illustration
Whimsical blue creature illustration for a social media manager role
Social Media ManagerCharacter Illustration
Whimsical blue character illustration for a communications coordinator role
Communications CoordinatorCharacter Illustration
Illustration of playful rabbit characters in an energetic blue and orange landscape
Illustration 01Children's Book Illustration
Storybook rabbit illustration with the words I wish my family is okay
Illustration 02Children's Book Illustration
Pink figurative painting collection preview Paintings
Pink mixed-media painting with a central red-haired figure surrounded by symbolic forms
Painting 01Painting
Pastel painting of a white rabbit above clustered rounded faces and abstract forms
Painting 02Painting
Gallery installation view featuring Renee Ng's pink figurative paintings
The Holy Art Gallery, LondonExhibition view
Pink figurative painting with clustered faces and looping organic forms
Painting 03Painting
Portrait painting of a face emerging through layered pink and cream fragments
Painting 04Painting
Hunny bilingual app campaign graphic featuring two mobile product screens Graphic Design + Illustrations
Bilingual Hunny app promotional graphic showing parent summaries and the child companion experience
Hunny App CampaignPromotional Graphic Design
Orange editorial illustration about UI and UX design resources
Illustration 03Editorial Illustration
Illustrated bear character in a red and green graphic composition
Illustration 04Character Illustration
Blue-toned character illustration with cat motifs and layered doodles
Illustration 05Character Illustration
Editorial illustration of a red-haired character eating noodles beside inbox icons
Illustration 06Editorial Illustration
Fantasy illustration of a character riding beneath a large red mushroom
Illustration 07Digital Illustration

05

About Renee Ng

Creative thinking. Measurable outcomes.

Portrait of Renee Ng
Toronto, Canada

Profile

I'm Renee Ng, a product designer, growth marketer, and visual storyteller based in Toronto. I combine research, product thinking, and visual craft to create experiences that feel clear, emotional, and memorable.

My path through psychology, fine arts, and information design shapes how I work: I care about how people think, how visuals make them feel, and how products earn attention. That perspective comes together in Hunny, which I independently took from concept through UX/UI, AI-assisted development, App Store submission, and organic audience growth.

Background

Information (UX/UI) University of Toronto
2025-2027
Fine Arts OCAD University
2023-2025
Psychology Queen's University
2022-2023

Experience & Recognition

Product Designer / Founder Hunny · Independent Product

Led the product from 0→1—shaping the strategy, research, UX/UI, brand, and launch while growing an organic audience to 253.4K views with no advertising spend.

Art Portfolio Assistant / Instructor Lin's Portfolio

Provided rotating one-on-one instruction and portfolio critique across concept development, technique, composition, and visual presentation.

Selected Group Exhibition The Holy Art Gallery · London, UK

Original fine artwork selected and presented in an international group exhibition.

Skills

UX/UI Design

  • User research & needs synthesis
  • User flows & wireframing
  • Prototyping & interaction design
  • Mobile & responsive design

Product Design

  • 0→1 product development
  • Problem framing & MVP planning
  • Feature and journey design
  • AI-assisted product development

Growth & Content

  • Organic audience growth
  • Viral-content research
  • Hook and audience analysis
  • Short-form visual storytelling

Visual Design

  • Illustration & fine art
  • Brand and visual systems
  • Art direction
  • Psychology-informed storytelling

Tools & Technical

  • Figma
  • Canva
  • Adobe Illustrator
  • Procreate
  • Supabase
  • CapCut
  • AI-assisted prototyping
  • Codex